1. Many people create an un-targeted title for the article. Remember that the title of the article is what will pull a visitor to your article. If the title is not eye-catching and interesting, it is most likely that no one will even try reading your article.

2. The second mistake article writers do is including the article summary in the body of the article. The summary of the article is meant to give the reader an idea of the article so it should not be included in the article, more so used as the first paragraph of the article. Moreover, don’t repeat the summary in the article as the reader should read the paragraph only once.

3. The third mistake is including website links in the body of the article. All website links, if any should be placed at the end of the article, in the signature block. This is what the signature block is used for in the web page.

4. One of the most important points to remember in article marketing lies in making the submissions of articles in the right categories. So submitting articles in an irrelevant category is another blunder in article marketing.

5. Similarly, it is important to include only relevant signature blocks in your article. Having an irrelevant signature block in your website is a mistake that should not be made in article marketing.